Bring Meta lead ads leads into Master Inbox and start a follow-up sequence

Zapier or Make posts each Meta lead ads submission to a Master Inbox incoming webhook. The lead is created, labeled Meta lead to start your follow-up sequence, and posted to Slack.

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Meta Ads

Zapier

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When

Incoming WebhookZapier or Make posts each Meta lead ads submission

Then

Add labelsMeta lead, which enrolls the lead in your follow-up sequence

And

Notify in SlackPost the lead and thread link to #paid-leads

Why teams run it

Paid leads are expensive, and every hour without a reply wastes the spend.

Set it up in Master Inbox

In Master Inbox, open Settings, then Workflows, and click Add a workflow.
Name it Bring Meta lead ads leads into Master Inbox and start a follow-up sequence.
Set the trigger to Incoming Webhook and choose Zapier or Make posts each Meta lead ads submission.
Add the action Add labels: Meta lead, which enrolls the lead in your follow-up sequence.
Add the action Notify in Slack: Post the lead and thread link to #paid-leads.
Save the workflow and switch it to Active.

Before you start, connect Slack under Settings, Integrations.

Sending data in from another tool

The Incoming Webhook trigger is set up in the app: Master Inbox gives the workflow its own URL, you send one sample payload from your tool, then map its keys to prospect fields. After that, your tool posts to that URL and the workflow runs. Everything else in the workflow is also in the API.

Reference: workflow API guide.