Call Google Ads lead form leads within minutes with Aircall

Zapier posts each Google Ads lead form submission to a Master Inbox incoming webhook, which creates the lead, labels it Google Ads lead and pushes it to Aircall so a rep calls right away.

Inbound forms and ads

Google Ads

Zapier

AircallFounderSDR managerRevenue plan

When

Incoming WebhookZapier posts each Google Ads lead form submission

Then

Add labelsGoogle Ads lead

And

Push to AircallCreate the Aircall contact with the phone from the form

Why teams run it

Speed to lead on paid traffic decides whether the click turns into a customer.

Set it up in Master Inbox

In Master Inbox, open Settings, then Workflows, and click Add a workflow.
Name it Call Google Ads lead form leads within minutes with Aircall.
Set the trigger to Incoming Webhook and choose Zapier posts each Google Ads lead form submission.
Add the action Add labels: Google Ads lead.
Add the action Push to Aircall: Create the Aircall contact with the phone from the form.
Save the workflow and switch it to Active.

Before you start, connect Aircall under Settings, Integrations.

Sending data in from another tool

The Incoming Webhook trigger is set up in the app: Master Inbox gives the workflow its own URL, you send one sample payload from your tool, then map its keys to prospect fields. After that, your tool posts to that URL and the workflow runs. Everything else in the workflow is also in the API.

Reference: workflow API guide.