Front runs your support inbox. Master Inbox runs your outbound replies.
Front is a strong customer operations platform: shared inboxes, ticketing and AI agents across email, chat, SMS and WhatsApp. Cold outbound is a different job: replies from hundreds of sending mailboxes and LinkedIn accounts, worked by a team that grows with volume. Master Inbox is built for that job and works alongside Front.
Free 7-day POC. Unlimited users on every plan. Front stays your support desk.
What is Front, really?
A customer operations platform for support, success and operations teams. Three things to know when you compare it with an outbound reply inbox.
Collaborative inboxes with mentions, escalations, handoffs, macros and a knowledge base, plus omnichannel support across email, chat, SMS and WhatsApp.
As of 28 October 2026 the published plans are $25, $65 and $105 per seat per month, billed annually, with Copilot and Autopilot add-ons.
Front's own pages describe support, operations, inbound sales and customer success teams. Sequences exist from the Professional plan, at up to 200 recipients each.
If your team answers customers in a shared inbox, Front is built for exactly that. Keep it. Add Master Inbox for the replies your campaigns earn.
Front and Master Inbox side by side
What each one is built for. The Front column is what its own pages describe, checked 28 October 2026. The Master Inbox column is what ships today.
| Front | Master Inbox | |
|---|---|---|
| Built for | Support, operations and customer success teams | Outbound sales teams and agencies working campaign replies |
| Replies it works on | Conversations from customers across email, chat, SMS and WhatsApp | Every reply from every connected mailbox and sequencer, including forwards, CC replies and new addresses |
| No LinkedIn integration listed in its directory (checked 28 Oct 2026) | Email plus LinkedIn from HeyReach, Expandi, Aimfox and native seats, threaded per prospect | |
| AI | Copilot, Autopilot agents, Smart QA and Smart CSAT for support work | AI intent labels on every reply on your own key, plus reply agents that answer and book meetings |
| Pricing model | Per seat per month, $25 to $105 billed annually | Mailboxes and client workspaces, unlimited users, free 7-day POC |
| Integrations | 160+ business tools per its homepage, including Salesforce, HubSpot and Slack | Sequencers, LinkedIn tools, CRMs, booking tools and Slack across 58 integration pages |
| Client access | Shared inboxes and workspaces for teams | A workspace per client with scoped client logins and reporting without a login |
Front for support. Master Inbox for outbound.
Plenty of teams run both. They connect to different parts of the stack and do not overlap. Three steps on the first call.
Connect your sequencers
Smartlead, Instantly, EmailBison, HeyReach and the mailboxes behind them, by API key or OAuth.
Label and route
AI labels every reply by intent. Interested replies reach the right rep, with a draft, in Slack or the inbox.
Keep support where it is
Customer conversations stay in Front. Outbound replies, labels and meetings live in Master Inbox, and both sync to your CRM.
Front is excellent at the support work it was built for. Master Inbox is excellent at outbound replies. Use each for its job.
Compared against Front's public pages, last checked 28 October 2026. Front is a trademark of its owner; Master Inbox is an independent product and is not affiliated with Front. Read the long comparison: Master Inbox vs Front.
Explore more: Front alternative, Front pricing, Front alternatives, The better unibox
Questions we get
Is Master Inbox a replacement for Front?
How is Front priced?
Does Front connect to LinkedIn?
Can I keep Front and add Master Inbox?
What does Master Inbox cost?
See it on your own inboxes
Book a demo. We connect your sequencers live and show every outbound reply in one queue, next to the support desk you already run.
Start your free 7-day POC